Dear Twitter God - I have finally surrendered. As a sacrifice I offer you my anonymity. In return I expect you will make me famous.
For the past 3+ years I've lead CrossFit Central's marketing and media platforms. I've developed numerous websites, cultivated the brand, and worked to create the model that is Garage Gym Marketing. The one thing I haven't tapped into (personally) is TWITTER. I recognize and believe in the importance of twitter for businesses and constantly follow the success of this social medium but just couldn't bring myself to sign up for a personal twitter account.
Why join now after being successfully stubborn for 2 years? It all began with Gary V's book, Crush It, and Web Smith and my many conversations on marketing and social media. The more I looked into it the more I saw endless possibilities. Not only opportunities for businesses to connect directly to the public but the chance for people to ignite social change and join local & global movements, simply by clicking the follow button.
Queen Rania of Jordan utilizes her twitter account as a vehicle to change people's perceptions and prejudices. RevRun tweets daily devotionals and scripture - sounds like something I want to be apart of. One day far in the future I'll probably live in an obscure location and travel to quaint distant places where I will truly disconnect from the matrix. But that day is far in the future, and today I have the opportunity to connect with hundreds of people using modern day literature, be effected by those I follow, and quite possibly affect people's lives.